STEPĀ 1 - DISCOVERY
They say we never see ourselves as others do. For your brand, it’s essential. People are talking about you. You need to know what they are saying and more importantly how they feel about your brand. This phase explores and investigates who is talking about you, what they are saying and how it affects your business.
Full Audit including:
- Interviews with all of your stakeholders
- Internal Audiences (employees, partners)
- External Audiences (customers, strategic partners, the blogosphere)
