STEP 3 - ACTION
Brand Stone
So by now we have a brand. So now what? How does that brand help you, your employees and your customers? To get basic, how does your website look and sound like? At this step we create a bridge from your brand to your marketing.
Deliverables:
The Brand Stone. One sheet that sees your brand in full. In copy and graphics, the Brand Stone reinvents how your company looks and sounds.
The Brand Stone includes:
- Benefits and features
- Tagline
- Initial graphic treatment
